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The Reno Rodeo is Tough Enough to Wear Pink Western Clothes! Are you?

Tough Enough to Wear Pink Logo

The Reno Rodeo will be wearing pink western shirts this Friday night!  It’s Summertime and the professional rodeo circuit is in full gear which means the Tough Enough to Wear Pink movement is in full swing!

Rodeos across the country are supporting TETWP which has raised over $12 million dollars for breast cancer charities, much of which stays right in the community where it is raised.  Started in 2004 by Terry Wheatley, a breast cancer survivor and Karl Stressman the current commissioner of the Professional Rodeo Cowboy Association (PCRA)  the TETWP grassroots movement has inspired other sport communities to start their own TETWP campaigns.

AJ’s Western Wear is making a commitment to support Tough Enough To Wear Pink by promising to donate $5 for every pink item of men’s, women’s or kids pink western shirts it sells until October 31, 2013.  Enter the word PINK at checkout and we'll take care of the rest!


Women's Pink Western Shirt Western Show Shirt
Pink Men's Western Snap Shirt Men's Pink Western Snap Shirt
Girl's Pink Western Shirt Girl's Western Show Shirt

Please help us support this worthwhile organization whether you are attending an upcoming Tough Enough To Wear Pink rodeo event, a local breast cancer walk or just supporting a brave woman in your life!

We have a FANTASTIC assortment of PINK western shirts all of which can be custom embroidered or monogrammed with your event name, a survivors name or your team walk name…do we any “Breast Friends”, “Bosom Buddies” or “Pink Ladies” out there?

If you're interesting in finding a Tough Enough To Wear Pink rodeo event  click here. 

So, are YOU Tough Enough to Wear PINK?  WE ARE!

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